Print Media Industry Worksheet 1

Axia College Material Appendix B Print Media Industry Worksheet 1 Part A: Historical and contemporary role of the print media industry. Choose one of the following topics: the feminist movement (women’s liberation), public education, anti-war protestors, fur and leather products, pollution, or wildlife and environment conservation. Answer the following questions about the relationship between your chosen topic, the print media industry, and American society. Each response must be written using complete sentences in a paragraph of at least 75 words each.

Provide specific examples and cite at least three professional publications or articles. 1. How has the print media industry historically treated your selected topic? How does the print media industry treat this topic today? 2. How has the print media industry helped drive improvements and public awareness of your selected topic? Has the media perpetuated any drawbacks, controversies, or scandals surrounding this topic? 3. What role has the print media industry played throughout the history of this topic? Do you think the current role of the print media is the same as it was in the 19th and 20th centuries?

Why or why not? Part B: Major publications in the print media industry. Respond to each of the statements with a specific example or an explanation using complete sentences as needed. BooksNewspapersMagazines How many total publications are sold annually in each print media industry? According to the U. S. Census 2000, 2,254,000,000 books were sold in 1998. http://www. allcountries. org/uscensus/421_quantity_of_books_sold_and_value. html11,205. 5 million 19,410,335 million newspapers http://www. mediainfocenter. org/newspaper/data/top_news_volume. sp What are the major ownership chains in each print media industry? List three major publications in each print media industry. For each of the three major publications listed in this table, identify the target audience. For each of the three major publications listed in this table, describe the unique writing style. What makes each publication stand out in the marketplace? For each of the three major publications listed above, describe the publishing trends. How is each publication changing in response to today’s cultural, political, or technological climate?

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