Tag: apple

Marketing Analysis of Apple Inc

Introduction 523 Apple Inc. is known for its innovative ability to gain competitive advantage since 3rd Jan 1977. It was called Apple Computers Inc. and as they have started their penetration in the consumer electronics, they have removed Computers from their name. With a workforce of 46600 FT employees and 2800 temp staff all over …

Introduction to Computing A Review of Google Android OS and Apple iOS Mobile Platforms

Abstract This paper presents a review of Google Android OS and Apple iOS mobile platforms. Comparative analysis was applied in order to examine the similarities and/or differences between the two. This paper provides a comprehensive review by analyzing Android OS and iOS based on the following criteria: (a) Major features and functionalities; (b) Advantages and …